If I Were Looking For A Job Right Now…
If I were looking for a job in 2025, I would probably do things in reverse of what is typically expected. Well... kind of.
Let’s face it: the job market in 2024 has been a chaotic mess, and all signs point to more of the same as we move into the new year. Overwhelmed recruiting systems, indecisive hiring managers, and financial instability—not to mention plain old greed—have made the process of finding a job feel like navigating a labyrinth.
I’ve got so much empathy for those who find themselves job searching not because they planned to but because they have to. Maybe you were laid off or blindsided by restructuring. Or maybe you’re standing at the edge of the “I hate this job” cliff, knowing you can’t take another step in your current role. Regardless of the reason, job hunting in this climate is tough. But if I were in your shoes, here’s exactly what I would do:
1. Get Crystal Clear on What You’re Looking For
Before you dive into applications, take a step back and assess: What jobs are you really willing to do? What skills do you have that align with those roles? Be brutally honest with yourself. One reason job postings are flooded with hundreds of applications is because people aren’t honest about their capabilities or how they match up with the job description.
It’s okay to stretch yourself, but you need to stretch strategically. Look for roles where you can tell a clear story about how your skills, experience, and goals align with what the employer needs. This clarity will make your applications stand out and help you feel more confident when speaking with potential employers.
2. Get Your Resume Together
This is your second step—but don’t get stuck here. Yes, your resume needs to be polished, tailored, and ready to go. Make sure it highlights your achievements, not just your responsibilities. Include metrics and measurable results wherever you can. But remember: your resume is a tool, not a magic wand. Once it’s in good shape, move on to step three.
(Need help with your resume? Check out my FREE Resume Guide, and my Resume Review Service!)
3. Talk to People First
Here’s where I’d flip the script: instead of applying online right away, I’d focus on building real, human connections. Networking is not just a buzzword; it’s the key to unlocking opportunities that will barely make it to a job board. Attend career fairs, alumni networking events, or industry meetups. Reconnect with your college’s career services office—most offer support for alumni, and many have insider connections with employers.
When I coach students at the university I work at who come to an appointment lamenting about how they can’t find a job, my first question to them is usually, "Who knows you are looking besides me?" More times than not... the answer is no one. Sigh. They are young, they don’t know—it’s why I have a job—but in an age where it’s just easy to do everything online, we’ve lost the ability to build deep, meaningful relationships. You know—the kind that can help you be a better person, stop feeling lonely, and, well, find a job.
Start easy. Tell your friends, tell your family—send them all an email and be clear about what you need and why. Attach that resume you made in step 2. Then, take it a step further: ask them to grab coffee or go on a walk with you so you can get serious. It’s easy to ignore an email. Think through your professional rolodex next—former co-workers, college classmates, gym buddies, PTA and church members. All of these people need to know you are looking.
Find career fairs in your city. Check the chambers of commerce for networking events—they are happening! Go to them. When you meet people, don’t just ask for a job. Instead, ask for advice, insights, or their take on industry trends. Build relationships. Make yourself memorable—and not by handing out a stack of resumes but by showing genuine interest and curiosity about others. In 2025, the saying still holds true: it’s not just what you know, it’s who you know.
4. Have the Money Conversation with Yourself
What amount do you need to be comfortable? And where does that fall on your priority list? I often find myself asking clients (of all ages): What is the priority when it comes to salary? What is more tolerable right now—less money than your last role or being unemployed? We have to be real about the fact that salaries might be lower now (even though that doesn’t make it right). It may be the reality. Having this conversation with yourself upfront can help you focus your job search and manage expectations.
5. Apply Online—Strategically
Yes, you need to apply online. But this should come after you’ve done the foundational work of networking and narrowing your focus. When you do apply, take the time to tailor your application to each role. Use keywords from the job description to make it past applicant tracking systems (ATS), and customize your cover letter to show you’ve done your research.
But don’t stop at hitting “submit.” Follow up where you can, whether it’s through LinkedIn, an email to the hiring manager, or a connection you’ve made during your networking efforts. A thoughtful follow-up can make all the difference.
6. Keep Your Momentum Going
Job searching is a numbers game, but it’s also an energy game. It’s easy to lose steam when you’re not seeing results right away. Set daily or weekly goals, like attending one networking event, sending five emails to new connections, or applying to three targeted roles. Celebrate small wins, and don’t be afraid to pivot if something isn’t working.
The Bottom Line
If I were looking for a job in 2025, I wouldn’t spend my time submitting 200 applications into the void. Instead, I’d focus on building connections, getting clear on my goals, and approaching the process with strategy and intention. The job market may be messy, but that doesn’t mean your approach has to be.